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Verantwortung ist der Schlüssel zum Nachhaltigkeitsverständnis der Marken. Die Marke vermittelt Werte ökologischer, ökonomischer und sozialer Nachhaltigkeit und gibt Orientierung. Mit der Marke wird der Konsument zum Gestalter einer immer nachhaltiger lebenden Gesellschaft. (mehr …)
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Globalisierung, technischer Fortschritt und Digitalisierung machen die Welt komplexer. Zur Übersicht
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BILD UNICEF_Scheckübergabe_Bildunterschrift
Mit dem Kinderhilfswerk der Vereinten Nationen UNICEF als Partner, engagiert sich die WMF Group weltweit für das Recht von Kindern auf eine gesunde Ernährung und Entwicklung. (mehr …)
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Mit 2.800 qm Fläche für Solarmodule, Wärmerückgewinnung und Verringerung der Schallemission leistet WÜSTHOF aktive Beiträge zum Umweltschutz. (mehr …)
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In 2015 sind über eine Million Menschen nach Deutschland geflüchtet auf der Suche nach einem sicheren Zufluchtsort. Die Aufnahme und Integration in unsere Gesellschaft ist eine Aufgabe für uns alle. (mehr …)
Das Familienunternehmen in der 7. Generation legt besonderen Wert auf das Zusammenspiel von Ökonomie und Ökologie. Mitarbeiter werden motiviert, Ideen für das Erschließen ökologische Potentiale einzubringen. (mehr …)
BILD Halloren Schokoladenfabrik 8.10.2010
Um eine nachhaltige und bewusste Familienpolitik im Unternehmen durchzusetzen wurde die Halloren Schokoladenfabrik AG im Jahr 2013 durch die Organisation "berufundfamilie" auditiert. (mehr …)
Huda and her family came from a wealthy Syrian family and felt very fortunate. Huda describes her old life as one where all the pieces came together perfectly.  Before the war, she and her family used to visit Lebanon as tourists, sunning themselves on the beaches near Tripol. Now they live in a makeshift shelter in an informal settlement in Central Bekaa without access to even the most basic services like clean water, electricity and sanitation. Two years ago they were forced to flee their home when Huda was pregnant with Raya, who was born a refugee in Lebanon.  The conflict in Syria destroyed all of their lives and all of their possessions; Huba and her family fled in their pyjamas, leaving everything behind.

Huda says:

"My husband and I lived in a very nice house. I come from a wealthy family and so does my husband. He worked in industry and was doing well. We had a lovely grand house, with marble floors and a big crystal chandelier in the living room. We even had a limestone bathtub and had spared no expense. We had decided not to have too many children, in order to give them the sort of life we wanted for them. Each of their bedrooms was so charming. Every wall was painted in a different colour and the ceiling was made to look like a sky with glowing stars which lit up at night for them. Everyone would want the sort of life we used to have"

"Recently, when we were at the UNHCR registration centre, I didnât know what to say when we were asked if we had been to Lebanon before. Itâs strange, as we used to come here every summer, but on holiday as tourists! When I think back to those summer days on the beach in Tripoli, I feel like I canât breathe anymore."

"The whole family was encouraging my little son Ubada to grow up to be an engineer to help his father and work for the family business one day. Ubada is smart and hardworking; he could have been a great engineer. But now all those dreams are gone, the business is gone and we have nothing left."

"Hiba was the little princess of the family, everyone spoilt her rotten and she would be given so many presents all the time. She was such a bundle of joy and lit up the house. Now, everything has changed and my little princess seems to have suddenly aged overnight."

"I was six months pregnant with Raya, when we started to hear rumours about the detention of young men and increased violence in the towns around us. My husband was frightened and so hid with friends in another village. As weâd feared, the violence then spread to our area and we came under heavy shelling and artillery fire, which lasted for about 16 hours before we finally managed to escape. I couldnât take anything with me, I couldnât even change out of my pyjamas. I came to the hiding place where my husband was, and we stayed there for a few days. We then fled to Lebanon. We rented a house in Lebanon, assuming we would only need to be here for a short time."

"However, we soon learnt that our house had been destroyed. The money for the rent has been borrowed from friends and we knew that we were on borrowed time. The homes and business of my family, and of my husbandâs family were also all destroyed. The whole family had lost everything â our shops, our houses, farms, workshops, cars, everything was gone. "

"In the end, we had to realize that we were completely broke in a foreign country, with nowhere to live and no one to help us. We had to make the difficult decision to move into a tent in the informal settlement as our new home. Life in a settlement is really hard as we donât even have the most basic of things here, like running water. There are insects everywhere and diseases are rife. There is no sewage system and itâs a really unclean and dangerous environment for children to live in. A few months ago, during the snow storms, Ubaba fell and broke his arm. We took him to the hospital and he had to have surgery.  This cost $600, which we donât have so we now also owe this along with all our other debts." 

"Even if the conflict ends today and we can go home, we will need to start from scratch all over again. We have nothing. All we have left are our children. They are the only reason we wake up every day and try to cope with this horrible reality."


Weltweit sind Kinder in Not: Das Gesundheitsunternehmen Johnson & Johnson hilft und unterstützt Kinderhilfsorganisationen bei ihrer Arbeit. Jüngstes Beispiel sind Projekte für junge Flüchtlinge aus Syrien. (mehr …)
© Olaf Dšring, DŸsseldorf
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Henkel AG & Co. KGaA
Georg Strecker und Kirsten S‡nchez-Mar’n empfangen FlŸchtlinge
Henkel hat schnell konkrete humanitäre Hilfe geleistet, um dort zu unterstützen, wo es am dringendsten ist: in den Flüchtlingseinrichtungen. Jetzt liegt der Fokus auf der Integration. (mehr …)
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P&G wird 2016 mit Kampagnen für mehr weibliches Selbstbewusstsein 100 Millionen Konsumentinnen erreichen. Auch intern baut das Unternehmen auf starke Frauen (mehr …)
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